Returning Home to the NC Mountains

Matthew Littlefield grew up in West Jefferson, graduating from Beaver Creek High School.  He went to college at UNC Charlotte, majoring in both Mass Media and Marketing, yet always had an affinity for nature and the outdoors. 

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After undergrad, Matt moved to New York City, where he worked as the Director of Marketing for a non-profit agency, helping underemployed, and unemployed individuals receive IT training in one of the poorest congressional districts in the United States.  His company also refurbished and recycled computers and cell phones to be repurposed to deserving IT students and low-income families in the South Bronx. 

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Matt went on to work for a Public Relations company in Manhattan for 11 years, assisting countless Fortune 100 and 500 companies, ranging from the FBI, Department of Justice, IBM, David Letterman, and even Samsung and Apple.  Missing the community in the High Country, he began exploring business ownership. After carefully weighing opportunities, he fell in love with a business idea, and purchased Boone Cellular in 2018, where he's transformed and grown the business at a frenetic pace.  

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⚡️UPDATE⚡️ In 2022, after relentless encouragement by customers, Matt opened a second Boone Cellular Repair in his original home of Ashe County.

 

Matt currently enjoys traveling the entire earth as much as humanly possible, all while mentoring the best repair shops in the High Country.